You never know what you’re going to see in the field… At a customer vineyard in Paso Robles, Calif., recently, we saw a club of Model Ts and 1915-1930s classics cruise by, reminding us of the early days of Holloway -- founded some 90 years ago in 1932.
In the latest edition of “From the Field,” Holloway CEO Brian Maxted talks to fifth-generation Fresno farmer Matthew Efird, President of Efird Ag Enterprises and Vice President of Double E Farms since 1999. Efird is also the District 8 Board Director for Blue Diamond, and discusses the many challenges facing Central Valley growers this season, including issues related to shipping, storage, supply chain challenges, and the soaring costs of agriculture inputs.
On, we’ll call it Miner Monday, we look back at Holloway’s gypsum miner mascot over the years.
Holloway CEO Brian Maxted takes a ride with Ag Operations Manager Alex Parsons at a recent Whole Orchard Recycling project near Mendota, Calif. The two discuss best practices for orchard removal, grinding and reincorporation, and the many benefits of Whole Orchard Recycling.
This Clark Equipment ad from Engineering and Mining Journal in November 1964 highlights Holloway’s Lost Hills Mine with a photo of a Michigan Tractor Scraper that scraped 1 million tons of gypsum between 1959 and 1964. Since 1932, Holloway has been the leading supplier of soil amendments to the south Valley, scraping, delivering and spreading more gypsum than any other supplier. Today, as part of an occasional series entitled "90 Years & Still Growing ..." highlighting Holloway and California ag history, we look back at our founder and celebrate the early days of H.M. Holloway and how our 90-year-old company came to be.
June is here, which means the temperatures are starting to soar and crop production and irrigations are in full swing. To combat the water infiltration, compaction and sodium and calcium issues we oftentimes see this time of year, we recommend row and field crop growers combat harsh soil conditions with a quick gypsum application that helps improve irrigation water infiltration for the conditions described above. Mid-Season Improvements in Alfalfa In alfalfa, for example, which removes large quantities of nutrients from the soil each year, a gypsum application can help improve mid-season deficiencies that reduce yield, quality and stand life. [...]
Long-time Central California-based company Holloway this week is officially celebrating its 90th anniversary in business. Founded in 1932, Holloway will commemorate its 90th anniversary with a customer appreciation event this week, an employee appreciation event later this summer, along with a host of 90th campaigns, giveaways and events that pay tribute to 90 years of business in the agriculture, mining, environmental and logistics industries.
In the second episode of “From The Field,” Holloway CEO Brian Maxted continues his discussion with Director of Agronomy Steve Lenander, discussing how growers are combatting soaring fertilizer costs with compost and gypsum. Visiting an almond orchard in Wasco, Calif., in mid-May, the two also discuss using soil amendments to improve ponding issues and unlock nutrients in the face of today’s soaring input costs.
In this episode, Holloway CEO Brian Maxted meets with Director of Agronomy Steve Lenander in a Wasco almond orchard for a mid-season update and to discuss how the cooler temperatures have affected nut production in the southern Valley.
All things considered, the latest almond forecast has “improved the outlook slightly” for area growers. Holloway CEO Brian Maxted and Director of Agronomy Steve Lenander assessing a local almond orchard recently. As Holloway’s agronomy team noted during orchard visits over the past week, almond trees in a number of Kern County customer orchards are looking strong despite frost and drought concerns this season. Despite an optimistic outlook in the south Valley, the USDA is projecting the lowest yield for California almond growers since 2014 & 2015 (during a D4 drought). Last week’s “subjective forecast”, released [...]
