In this episode, Holloway CEO Brian Maxted meets with Director of Agronomy Steve Lenander in a Wasco almond orchard for a mid-season update and to discuss how the cooler temperatures have affected nut production in the southern Valley.
All things considered, the latest almond forecast has “improved the outlook slightly” for area growers. Holloway CEO Brian Maxted and Director of Agronomy Steve Lenander assessing a local almond orchard recently. As Holloway’s agronomy team noted during orchard visits over the past week, almond trees in a number of Kern County customer orchards are looking strong despite frost and drought concerns this season. Despite an optimistic outlook in the south Valley, the USDA is projecting the lowest yield for California almond growers since 2014 & 2015 (during a D4 drought). Last week’s “subjective forecast”, released [...]
Looking back at Holloway’s 90 years working in Central California, we see a technological evolution first-hand in our photo archives. Back in the 1930s, 40s and 50s, Holloway spread gypsum and other soil amendments with pickup trucks that were outfitted with spreading mechanisms on the beds.
Water sampling has helped growers identify Chloride, Sodium issues this spring Spring is here, and with another dry winter, California growers are irrigating sooner rather than later again this season. Early-season water sampling by the Holloway Agronomy Team in recent years has shown compromised water sources in multiple counties, both from wells and district sources, due to prolonged drought, buildup and aging wells. This makes it imperative that growers get their irrigation water tested early in the season. According to Holloway Director of Agronomy Steve Lenander, “both well and district sources need to be tested to ensure [...]
Holloway's agronomy team breaks down recent frost damage in almonds, and what it means for 2022 production in the California Central Valley.
Celebrate Holloway's 90th at World Ag Expo Holloway to Host 90th Anniversary Lounge, Customer BBQ & Grower Seminar Holloway will be celebrating its 90th Anniversary at the World Ag Expo in Tulare on Feb. 8-10. Along with exhibiting in its same location, Booth No. 3505 at the Corteva Agriscience Center, Holloway will also be hosting a 90th Anniversary Lounge for clients. Be sure to stop by to enter our giveaway for a Central Coast Wine Tasting Experience, or a free load of Holloway Gypsum or Agronomy Service Package. Growers can also stop by the booth and pick up [...]
How Stewart Legacy Farming Company leverages Holloway products, services to optimize soil health As part of our 90th anniversary campaign, Holloway will be speaking with multi-generational growers who have grown up on our local farms and are true stewards of their soil. Today we catch up with fifth-generation farmer Kameron Stewart, who discusses how Stewart Legacy Farming Company leverages Holloway products, agronomy and redevelopment services to optimize soil and crop health on orchards in Bakersfield and Hanford. Learn more about Holloway and its sustainable, soils-first solutions just a few minutes down the road from Hanford at [...]
Holloway President Sits Down with Bakersfield Californian to Discuss his 50 Years in Local Ag Holloway President Vard Terry celebrated his 50th anniversary with the company this past Saturday, and today was featured on the front page of the Bakersfield Californian. In the article Terry looks back on 50 years in local agriculture, what challenges growers have been faced with and how the industry has evolved in that time. "Twenty years ago, there was more of a repeating what we've done," Terry said, "as opposed to today (saying,) 'Let's look at this scientifically." Read the full article via the Bakersfield [...]
Part of three generations of Holloway employees, Terry celebrates 50 years of service, starting with the company back on Dec. 18, 1971 BAKERSFIELD (Dec. 17, 2021) – Holloway President Vard Terry will be celebrating his 50th anniversary with the company this week. Terry, who started at Holloway on Dec. 18, 1971, has been with the Central California-based company for 50 years this coming weekend. Over that time, he’s seen truckloads of changes in the agriculture, mining, environmental and logistics industries Holloway services. Terry has seen the Central Valley, for example, grow into one of the world’s most productive agricultural regions [...]
We can’t wait to kick off Healthy Soils Week and our 90th Anniversary celebration with all of our old friends and customers at this week’s Almond Conference. It’s been too long since we crossed paths at a show. If you’re heading to Almond Conference on Dec. 7-9 at the Convention Center in Sacramento, stop by Booth No. 1304 (see attached map) to get your hands on some limited edition 90th anniversary giveaways, learn more about our new ag services and products, meet your local team and discuss your soil and agronomy needs. Whether you’re looking for soil amendments, agronomy, Whole [...]
